A Level 1.3.3: Business Growth

This includes:

1.3.3 Business growth

• why and how a business might grow internally (organic growth)

• the different types of external growth through merger and takeover: horizontal, vertical (backward and

forward), conglomerate diversification, friendly merger, hostile takeover

• the impact of a merger/takeover on stakeholders

• why a merger/takeover may or may not achieve objectives

• the importance of joint ventures and strategic alliances as methods of external growth

Minimum Time = 35 minutes